User Research

Getting to the heart of understanding the impact of design, content and technology on an audience.

What We Do

Our User Research discipline focuses on understanding how users perceive and behave through different research methodologies.

Our User Research methods include personas development, interviews, focus groups, online surveys, needs and task analysis.
User Research Services
1. A/B testing
2. Personas
3. Clickstream analysis
4. Interviews
5. Focus group
6. Eye tracking
7. Card sorting
8. Online Surveys
9. Online Communities